Business integration software today is delivered in different forms; on-premises (OP), hosted, or as a service (SaaS). Many vendors would passionately argue one delivery model over the other, making valid arguments about why one may work better than the others.

Most software companies that have sold a single byte of code have a smart, slick, thought-up-on-Madison-Avenue slogan that tries to convince you they are the right choice. After hearing thousands of these slogans I have realized they are all saying the same thing. From Microsoft talking about your potential and their passion, to Oracle bragging about powering the internet, to Saleforce.com touting the lack of software, they are all transmitting a consistent message: "Let us sell you software because we can deliver it with less pain than the other guys." Notice I did not say "no pain", but "less pain".

Wow! Now we have two, count them, one - two, packaged ready to run integration solutions for Saleforce.com users.Pervasive DataSynch for use with QuickBooks and Salesforce continues to be a hit with small to medium sized businesses. I was recently at lunch with two Salesforce sales professionals that commented how much this product has helped their customers complete the business picture by integrating their accounting and CRM applications, in this case QuickBooks and Salesforce.